Creators ANANG YULIANTO Contributors Wasis Sastroredjo (Examination Committee 1); Prof. Dr. Drs. Ec. Eddy Madiono Sutanto, M.Sc. (Advisor 1) Publisher Universitas Kristen Petra Language Indonesian Theme Digital Theses Category Undergraduate Thesis Sub category Skripsi/Undergraduate Thesis Source Skripsi No. ...; Anang Yulianto (31490031) Subjects MARKETING-MANAGEMENT