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Analisa efektivitas iklan extra joss menurut respon pemirsa TV di Surabaya dengan menggunakan consumer decision model (CDM)
Tanzil, Arron
Wijaya, Irawan Agus
Fakultas Ekonomi Jurusan Manajemen UK Petra
2006
Surabaya
(ind) Indonesian
Not available
Tugas Akhir
Not available
MARKETING-DECISION MAKING
Appendix
Not available
xii, 113 p.
30 cm.
ill.
Not available
Access no. Call number Location Status
01849/06 ((T)) 658.8342 Tan A Library - 8th Floor Available
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