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Brandscendence: three essential elements of enduring brands
Clark, Kevin A.
Additional author
Not available
Publisher
Dearborn Trade Publishing
Year of publication
2004
Publication place
Chicago, Illinois
Language
(eng) English
ISBN
0793183030
Series
Not available
Edition
Not available
Subject
BRAND NAME PRODUCTS-MANAGEMENT
Note
Appendix : p. 195 - 238
Abstract
Not available
Number of pages
xviii, 247 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
02165/08
658.827 Cla B
Library - 7th Floor
Available
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