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Brand risk: Adding risk literacy to brand management
Not available
2008
Burlington, VT
(eng) English
9780566087240
Not available
Not available
Appendix: p. 193-200
Not available
x, 212 p.
25 cm.
ill.
Not available
Access no. Call number Location Status
00691/09 658.827 Abr B Library - 7th Floor Available
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