The publishing business: a guide to starting out and getting on
London
9781350259409
Not available
third edition
Not available
Are you considering a career in the world of publishing, or simply want to understand more about the industry? If so, The Publishing Business will take you through the essential publishing activities performed in editorial, rights, design, production, sales and marketing departments.
International examples from across the industry, from children's books to academic monographs, demonstrate key responsibilities at each stage of the publishing process and how the industry is adapting to digital culture. This 3rd edition has been updated with more on the role of self-publishing, independent publishers, audio books, the rise of poetry and non-fiction and how the industry is facing up to challenges of sustainability, inclusivity and diversity.
Beautifully designed and full of insight and advice from practitioner interviews, this is an essential introduction to a dynamic industry.
International examples from across the industry, from children's books to academic monographs, demonstrate key responsibilities at each stage of the publishing process and how the industry is adapting to digital culture. This 3rd edition has been updated with more on the role of self-publishing, independent publishers, audio books, the rise of poetry and non-fiction and how the industry is facing up to challenges of sustainability, inclusivity and diversity.
Beautifully designed and full of insight and advice from practitioner interviews, this is an essential introduction to a dynamic industry.
1 online resource (256 pages)
Not available
Not available
Front matter
Introduction 1–3
People and Publishing: Who Does What in Book Publishing? 4–7
Chapter-by-chapter 8–9
1. Fundamentals of publishing 10–45
2. The publishing ecosystem 46–79
3. Writers, readers and intermediaries 80–107
4. Editorial processes 108–131
5. Rights 132–153
6. Design and production 154–177
7. Print and digital publishing 178–203
8. Marketing, sales and distribution 204–228
Back matter
Introduction 1–3
People and Publishing: Who Does What in Book Publishing? 4–7
Chapter-by-chapter 8–9
1. Fundamentals of publishing 10–45
2. The publishing ecosystem 46–79
3. Writers, readers and intermediaries 80–107
4. Editorial processes 108–131
5. Rights 132–153
6. Design and production 154–177
7. Print and digital publishing 178–203
8. Marketing, sales and distribution 204–228
Back matter
| Access no. | Call number | Location | Status |
|---|---|---|---|
| 01065/24 | 070.5 Smi P | Online | Available |
