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Consumer behavior: basic findings and management implications
Zaltman, Gerald
Additional author
Wallendorf, Melanie
Publisher
Not available
Year of publication
1979
Publication place
New York
Language
(eng) English
ISBN
Not available
Series
The Wiley series in marketing
Edition
Not available
Subject
CONSUMER BEHAVIOR
Note
Not available
Abstract
Not available
Number of pages
xiv, 567 p.
Dimension
23 cm
Other description
Not available
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
02255/84
658.834 Zal C
Not available
Available
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