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Principles of marketing
Kotler, Philip
Additional author
Armstrong, Gary
Publisher
Pearson Education Limited
Year of publication
2016
Publication place
Boston
Language
(eng) English
ISBN
9781292092485
Series
Not available
Edition
6th ed
Subject
MARKETING MANAGEMENT
Note
Appendix: p. 655-690
Glossary: p. 691-698
Abstract
Not available
Number of pages
731 p.
Dimension
27 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
01464/16
658.8 Kot P
Library - 7th Floor
Available
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