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Political public relations: principles and applications
Routledge
2011
New York
(eng) English
9780415873819
Communication series
Not available
Not available
This volume introduces the emerging topic of political public relations. It maps and defines the field, bringing together scholars from various disciplines - political communication, public relations and political science - to explore the area in detail, and suggests a research agenda for future studies on political public relations.
ix, 338 p
23 cm.
ill.
Political public relations : defining and mapping an emergent field / Jesper Strömbäck & Spiro Kiousis --
Political public relations : remembering its roots and classics / Diana Knott Martinelli --
Political public relations, news management and agenda indexing / Paul S. Lieber & Guy J. Golan --
Political public relations and agenda building / John C. Tedesco --
Presidential public relations / Matthew Eshbaugh-Soha --
Political public relations and election campaigning / Paul Baines --
Corporate issues management and political public relations / Robert L. Heath & Damion Waymer --
Political public relations and political marketing / Darren Lilleker & Nigel Jackson --
Political public relations and strategic framing / Kirk Hallahan --
Political public relations and crisis communication / Timothy Coombs --
Political public relations and relationship management / John A. Ledingham --
Political public relations and government communication / Karen Sanders --
Global political public relations, public diplomacy and corporate foreign policy / Juan-Carlos Molleda --
Digital political public relations / Kaye Sweetser --
Political public relations research in the future / Spiro Kiousis & Jesper Strömbäck.
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