Author Best, Kathryn Additional authorUnknown Publisher Fairchild Books (London, 2018) Language(eng) English ISBN9781474223522 SeriesRequired reading range Edition2nd ed. SubjectPROJECT MANAGEMENT; NoteUnknown AbstractDesign management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden, organisations are increasingly viewing design as being integral to their decision-making processes. Opening with a contextual overview of the subject, Design Management then explores the stages involved in the application of design to business. Each topic is accompanied by key questions that get the reader to think about the issues raised, and professional case studies and interviews demonstrate the knowledge and practices described. Areas of key practical skills are outlined in order to bridge the gap between creativity management and academic theory, and professional practice.

Number of pages1 online resource (215 p.) DimensionUnknown Other descriptionill.