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Creative strategy in advertising
Author
Jewler, A. Jerome
Additional author
Drewniany, Bonnie L.
Publisher
Wadsworth/Thomson Learning (Belmont, CA, 2005)
Language
(eng) English
ISBN
053462510X
Series
Wadsworh series in mass communication and journalism
Edition
8th ed.
Subject
COMMUNICATION IN MARKETING;
Note
Unknown
Abstract
Unknown
Physical dimension
Number of pages
xvi, 336 p.
Dimension
25 cm.
Other description
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
Access no.
Call number
Location
Status
Access no.
00150/05
Call number
659.1 Jew C
Location
Library - 7th Floor
Status
Available