Advertising media planning

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Advertising media planning

Author Sissors, Jack Z Additional authorBaron, Roger B. Publisher McGraw-Hill (New York, 2002) Language(eng) English ISBN0844215635 SeriesUnknown Edition6th ed. SubjectADVERTISING MEDIA PLANNING; NoteGlossary: p. 397-434; AbstractUnknown

Physical dimension

Number of pagesxviii, 445 p. Dimension24 cm. Other descriptionUnknown

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