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Destination branding: creating the unique destination proposition
Morgan, Nigel
Additional author
Pride, Roger
Publisher
Elsevier Butterworth-Heinemann
Year of publication
2004
Publication place
Amsterdam
Language
(eng) English
ISBN
0750659696
Series
Not available
Edition
2nd ed.
Subject
BRAND NAME PRODUCTS-MARKETING
Note
Not available
Abstract
Not available
Number of pages
xx, 314 p.
Dimension
24 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
02240/05
658.827 Mor D
Library - 7th Floor
Available
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