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Advertising management
Author
Aaker, David A.
Additional author
Myers, John G.
Publisher
Prentice-Hall International, Inc. (Englewood Cliffs, N.J., 1987)
Language
(eng) English
ISBN
0130160490
Series
Unknown
Edition
3rd ed.
Subject
ADVERTISING-MANAGEMENT;
Note
Unknown
Abstract
Unknown
Physical dimension
Number of pages
xii, 564 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
Access no.
Call number
Location
Status
Access no.
04820/06
Call number
659.112 Aak A
Location
Library - 7th Floor
Status
Available