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Strategic advertising management
Author
Percy, Larry
Additional author
Elliott, Richard
Publisher
Oxford University press, Inc. (Oxford, 2005)
Language
(eng) English
ISBN
0199274894
Series
Unknown
Edition
2nd ed.
Subject
STRATEGIC PLANNING;
Note
Glossary: p. 323 - 326;
Abstract
Unknown
Physical dimension
Number of pages
xviii, 335 p.
Dimension
24 cm.
Other description
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
Access no.
Call number
Location
Status
Access no.
06460/06
Call number
659.1068 Per S
Location
Library - 7th Floor
Status
Available