Advertising and promotion: an integrated marketing communications perspective
Belch, George E
Unknown
The McGraw-Hill Companies (Boston, 2007)
(eng) English
0071105891
Unknown
7th ed.
SALES PROMOTION;
Unknown
Unknown
Physical dimension
xiii, 820 p.
25 cm.
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 02052/07 |
659.1 Bel A |
Library - 7th Floor |
Available |