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Best practice cases in branding: Lessons from the world's strongest brands
Keller, Kevin Lane
Additional author
Not available
Publisher
Pearson Prentice-Hall
Year of publication
2008
Publication place
Upper Saddle River, New Jersey
Language
(eng) English
ISBN
013188865x
Series
Not available
Edition
3rd ed.
Subject
BRAND NAME PRODUCTS
Note
Not available
Abstract
Not available
Number of pages
382 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
00114/09
658.827 Kel B
Library - 7th Floor
Available
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