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Marketing finance: turning marketing strategies into shareholder value
Ward, Keith
Additional author
Not available
Publisher
Elsevier Butterwooth-Heinemann
Year of publication
2004
Publication place
Amsterdam
Language
(eng) English
ISBN
0750657707
Series
Not available
Edition
Not available
Subject
MARKETING-MANAGEMENT
Note
Not available
Abstract
Not available
Number of pages
xii, 349 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
01724/05
658.8 War M
Library - 7th Floor
Available
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