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Value-based marketing: marketing strategies for corporate growth and shareholder value
Doyle, Peter
Not available
John Wiley & Sons Ltd
2000
Chichester, West Sussex
(eng) English
0471877271
Not available
Not available
MARKETING-MANAGEMENT
Glossary: p. 358
Not available
xii, 370 p.
25 cm.
ill.
Not available
Access no. Call number Location Status
03022/07 658.8 Doy V Library - 7th Floor Available
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