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Principles of advertising and IMC
Duncan, Tom
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McGraw Hill
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(eng) English
0071274626
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2nd ed.
BRAND NAME PRODUCTS-MARKETING
Glossary: p. 730-740
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xxvii, 774 p.
28 cm.
ill.
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Access no. Call number Location Status
02805/10 658.827 Dun P Library - 7th Floor Available
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