Contemporary advertising and integrated marketing communications

Simple search Advanced search Browse by DDC#

Contemporary advertising and integrated marketing communications

Author Arens, William F. Additional authorArens, Christian Publisher McGraw-Hill/Irwin (New York, 2013) Language(eng) English ISBN978071318389 SeriesUnknown Edition14th ed SubjectADVERTISING-COMPUTER PROGRAMS; NoteAppendix: p. 625 - 635; AbstractUnknown

Physical dimension

Number of pagesxxxix, 772 p. Dimension28 cm. Other descriptionill.

Summary / review / table of contents

No summary / review / table of content available

Copies

Access no.	Call number	Location	Status
Access no.00992/13	Call number659.1 Are C	LocationLibrary - 7th Floor	Status Available