Integrated advertising, promotion, and marketing communications
Clow, Kenneth E.
Back, Donald
Unknown (Upper Saddle River, NJ, 2004)
(eng) English
0131405462
Unknown
2nd ed
COMMUNICATION IN MARKETING;
Unknown
Unknown
Physical dimension
xxvii, 538 p.
28 cm.
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 06593/06 |
659.1 Clo I |
Library - 7th Floor |
Available |