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Marketing plans for service business: a complete guide
McDonald, Malcolm
Payne, Adrian
Elsevier Butterwooth-Heinemann
2006
Amsterdam
(eng) English
075066746X
Not available
Not available
MARKETING-MANAGEMENT
Glossary: p. 379 - 385
Not available
xiv, 401 p.
25 cm.
ill.
Not available
Access no. Call number Location Status
00800/06 658.8 McD M Library - 7th Floor Available
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