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Lateral marketing : new techniques for finding breakthrough ideas
Kotler, Philip
Bes, Fernando Trias de
Not available
2003
Hoboken, New Jersey
(eng) English
0471455164
Not available
Not available
MARKETING-MANAGEMENT
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Not available
xvi, 206 p.
24 cm.
Not available
Not available
Access no. Call number Location Status
01011/04 658.8 Kot L Not available Available
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