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Services marketing: integrating customer focus across the firm
Zeithaml, Valarie A.
Additional author
Bitner, Mary Jo
Publisher
McGraw-Hill/Irwin
Year of publication
Not available
Publication place
Not available
Language
(eng) English
ISBN
0072961945
Series
Not available
Edition
4th ed.
Subject
CUSTOMER RELATIONS
Note
Not available
Abstract
Not available
Number of pages
xxvii, 708 p.
Dimension
26 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
03005/07
658.812 Zei S
Library - 7th Floor
Available
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